Social media campaign

HUG

A team of researchers from the HUG has developed @choum which is an epidemiological surveillance tool used in a follow-up study of the COVID-19 pandemic. Its objective is to detect the first clusters of COVID-19 thanks to the participation of citizens. Our mission was to communicate on this new tool, mainly aimed at young people, by bringing a bit of freshness, without being moralizing, while sending a clear message with a precise call to action.